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PRODUCTHEAD is a newsletter of the best articles, videos and podcasts from product leaders and commentators all over the world, curated by Jock Busuttil. All neatly packaged up in a regular email delivery for your reading, viewing and listening pleasure.
Jock Busuttil publishes articles regularly on I Manage Products, a blog for product people to learn about product management from the ground up.
Recent articles
- PRODUCTHEAD: Product positioning in the age of AI
by Jock Busuttil on September 14, 2026» When markets are evolving so quickly, your product positioning may need to evolve with them…Read more →
- 96: Chess is easier when you can see the boardby Jock Busuttil on September 9, 2026
A Wardley Map is to corporate strategy what a chessboard is to players: you can absolutely…Read more →
- PRODUCTHEAD: I’m finally beginning to understand Wardley Mappingby Jock Busuttil on September 7, 2026
» Strategy without a map is like chess without a board » There are economic and…Read more →
- PRODUCTHEAD: Dealing with changeby Jock Busuttil on September 1, 2026
» People change their own minds, you don’t do it for them » Behind a defensive…Read more →
- PRODUCTHEAD: Evals are just another rabbit holeby Jock Busuttil on August 24, 2026
» Evals are your way to check your AI is behaving » Writing evals is a…Read more →
- PRODUCTHEAD: Theory versus practiceby Jock Busuttil on August 17, 2026
» ‘Good’ product practice is boring – good and useful progress without drama » So you…Read more →
- PRODUCTHEAD: Understanding our defaultsby Jock Busuttil on August 10, 2026
» We have 4 behavioural defaults: emotion, ego, social and inertiaRead more →
- PRODUCTHEAD: To build or not to build?by Jock Busuttil on August 3, 2026
» AI means product people should focus more on discovery and go-to-market » AI opens the…Read more →
- PRODUCTHEAD: The SaaSpocalypse ends not with a bang, but a whimperby Jock Busuttil on July 27, 2026
» The SaaSpocalypse won’t kill off vendors, but they will have to change their pricing strategy…Read more →
- PRODUCTHEAD: Organisational norms, behaviours and business modelsby Jock Busuttil on July 20, 2026
» Open and sustainable dialogue across roles leads to greater organisation coherence » An organisation’s business…Read more →
- PRODUCTHEAD: Managing up and downby Jock Busuttil on July 13, 2026
» Understand the needs of your audience to be more influential » Go-to-market execs won’t hear…Read more →
- 95: How to form a go-to-market strategyby Jock Busuttil on July 8, 2026
A go-to-market strategy isn’t something you tack on as an afterthought to an upcoming product launch.…Read more →
