Product Management Coaching

Jock Busuttil coaches people who are new to product management, who have no senior product person to manage them, and experienced product people looking to level up.

He also coaches founders and C-level executives in product thinking, leadership and strategy.

You can use a one-hour coaching session with Jock to:

  • learn a specific product management skill;
  • explore possible solutions to a particular business problem;
  • plan out your personal career development plan; and
  • help you prepare for your product manager interview, including mock interviews.

All coaching is conducted in strictest confidence.

Coach biography

Jock Busuttil is a freelance head of product, author and conference speaker. He has spent over two decades working with technology companies to improve their product management practices, from startups to multinationals.

In 2012 Jock founded Product People Limited, which provides product management consultancy, coaching and training. Its clients include BBC, University of Cambridge, Ometria, Prolific and the UK’s Ministry of Justice and Government Digital Service (GDS).

Jock holds a master’s degree in Classics from the University of Cambridge. He is the author of The Practitioner’s Guide To Product Management, which was published in January 2015 by Grand Central Publishing in the US and Piatkus in the UK.

He writes the blog I Manage Products and joins serial entrepreneur Ray Rafiq weekly on The Pig Wrestlers podcast. You can find him on Twitter and LinkedIn.

A more detailed biography is also available.

Contact Jock about product management coaching

    What Jock’s coaching clients say

    “Jock is an inspiring and incredibly experienced product leader and mentor. His skills range from day-to-day coaching of product people, to influencing an entire organisation to embrace a disruptive yet positive change.

    “He has been instrumental in my personal growth as a product leader but also as a person.”

    Ludovic Lacay
    Co-founder & Chief Product Officer, Napo


    “Jock is a great coach to work with. He assessed my experience, career goals, aspirations and worked with me to identify areas of improvement. He was honest and straight-forward with his feedback throughout the process.

    “These sessions helped me land an opportunity that matched my strengths and aligned with my career goals.“

    Shashank Sridharan
    Digital Manager, Allianz Partners


    “In my opinion, nothing beats learning from real life experience and Jock has demonstrated an ability to advise me on how best to gain what I need whilst also providing a clear perspective on what he may have done differently given the chance.

    “Overall, he’s been a great place to bounce ideas off and has further increased my energy and interest as a product leader. I would highly recommend Jock to anybody looking to improve themselves professionally and learn skills that books and websites generally cannot teach.”

    Sam Moore
    Product Manager, Placecube